STYLE IN RHETORIC Remember to consider some of the overall frameworks of rhetoric, which Aristotle called the art of finding all the "available means of persuasion". The largest framework is that of the rhetorical triangle, meaning audience, subject, and speaker. In other words, you must know who you are trying to persuade, what you are trying to persuade them to do, and who is doing the persuading. Under this, consider the rhetorical appeals: Ethos, Logos, and Pathos. The rhetorician, or the persuader, can use their credibility or trustworthiness, also known Ethos, to get their audience to listen to his or her every word. In order to listen to a person, you first have to trust them. Next, you have Logos, or reason. Logos comes from an old Greek word that means "word" , "reason", "computation" and "account." This is where you can use scientific knowledge, numbers, or logic to get your point across. You are appealing to the th...
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